Skip to main content
Go to homepage
xeer mug on the roof and ferris wheel gondolas in the background at dusk at Oktoberfest.
Oktoberfest
The real Oktoberfest feel all year round
Filter:
1.0 l glass mug
1.0 l glass mug – bring the Oktoberfest into your home! The original Oktoberfest “Maßkrug” litre glass will give you a true Oktoberfest feeling: With a volume of 1 l, this robust tankard ensures your beer stays cool for longer and showcases the formation of a perfect head of foam. Typical of the Oktoberfest, it stands for pure camaraderie and is just made for a “Prost!” to conviviality. To preserve the vibrant colours of the print logo, please wash by hand only – that way, your beer mug will continue to look as if it has just come straight from the Oktoberfest!

€9.00*
Paulaner round lapel pin with Paulaner Munich logo, back with safety clasp visible, isolated on white background
Lapel pin
Lapel pin – a small piece of tradition to pin on your lapel or bag! With the Paulaner pin badge, you can simply pin on a piece of Bavarian culture. The iconic Paulaner monk on the pin stands for the long tradition of the art of brewing and can be worn in many ways – on a hat, jacket or bag. Lapel pins are back in fashion, and give any outfit that extra little something. This metal pin with its 1.5 cm diameter is the ideal accessory for all Paulaner fans and collectors.

€3.50*
Paulaner belt buckle with antique look and Paulaner Munich logo, isolated on white background
Belt buckle
Lederhosen belt buckle - brand loyalty to wear The belt buckle combines robust quality with a Bavarian sense of tradition. The detailed embossed monk in the center makes it a real eye-catcher - whether at a folk festival, on a hiking trip or in everyday life. Made from solid metal, it goes perfectly with traditional costume looks and jeans - and adds a touch of Paulaner flair to any outfit.

€19.00*
Leather pants short
Paulaner lederhosen - tradition that never goes out of fashion and hops in the detail! With these high-quality buckskin traditional trousers, you can bring authentic Bavarian style to any folk festival. Made from 100% goatskin, each pair of trousers is unique: natural graining in the leather gives them an individual character that only genuine craftsmanship can offer. The elaborate embroidery features classic oak leaves as well as finely crafted hop motifs - a loving homage to Bavarian brewing culture. The robust leather belt with solid buckle and Paulaner logo rounds off the look in style. Whether at the Oktoberfest, in the beer garden or at a club party: with these lederhosen, you can celebrate true Paulaner joie de vivre - with a sense of tradition, strong character and style.

€249.00*
Front view of a dark blue traditional vest with fine pattern, button placket, and three pockets—two at the bottom and one on the left chest.
Traditional vest
Traditional vest - a stylish Bavarian look The Paulaner traditional vest combines traditional fabrics with modern accents. Whether worn with a white shirt or a checked version - you'll cut a traditional figure wherever you go. And: it wears as well as it looks!

€119.00*
Weiße Trachtenhemd-Vorderansicht mit Stehkragen, Knopfleiste und Paulaner-Logo auf der Brust.
Traditional Shirt white
Trachten shirt white - timeless style with character Simple, but anything but ordinary: the white Paulaner shirt impresses with its clear lines, fine material and subtle brand affiliation. Ideal with a vest, lederhosen or simply as a stylish statement with Bavarian soul.

€69.00*
Front view of a light blue traditional Bavarian shirt with a stand-up collar and buttons.
Traditional shirt blue plaid
Paulaner traditional shirt blue checked - Authentically Bavarian, strikingly embroidered The blue checked Paulaner traditional shirt combines Bavarian tradition with a modern, brand-loyal look. The classic cut, the timeless check pattern and the high-quality Paulaner embroidery make this shirt the ideal companion for folk festivals, company events or everyday life with traditional flair.

€69.00*
Front view of a dark blue traditional Bavarian jacket with silver buttons and delicate embroidery on the collar.
Women Traditional Jacket
Ladies' traditional jacket - tradition meets style Whether worn with a dirndl or jeans: the high-quality Paulaner traditional jacket for women impresses with traditional details, a perfect fit and a touch of Bavarian joie de vivre. The modern traditional look!

€119.00*
dunkelblauer Trachtenjanker mit Paulaner Schriftzug und Mönchsbrosche
Traditional Jacket
Traditional Jacket – Tradition with Bavarian Character Whether at a folk festival, on special occasions, or in everyday life with a traditional style: The Paulaner traditional jacket combines traditional craftsmanship with modern comfort. Its classic cut, high-quality materials, and meticulous craftsmanship make it a timeless companion for any occasion. With its authentic look and thoughtful details, it embodies genuine Bavarian tradition—stylish, versatile, and bearing the unmistakable Paulaner signature.

€299.00*