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New arrivals

Bavarian Cap

Bavarian Cap – Paulaner Edition Show what you like: a genuine traditional Munich beer. The cap combines classic style with the Bavarian way of life – subtle, timeless, to the point. The perfect accessory for fans of beer, tradition, and good cheer.

€39.95*

Jutebeutel Mönch naturfarben mit Mönchtaler Standsdruck

Jute bag Mönch

The Paulaner “Mönch” jute bag – your practical companion for everyday life and leisure Whether shopping, leisure, or a spontaneous trip: this sturdy cotton bag is a reliable companion throughout the day. With its generous storage space, it offers room for all your essentials, while the striking monk motif conveys a genuine Munich lifestyle. Sustainable, durable, and full of character – just the thing for fans of Bavarian cosiness.

€12.90*

Deck chair

Paulaner deck chair—ideal for cozy get-togethers Ideal for anyone who appreciates comfort and socializing. The classic Paulaner deck chair is your companion for warm summer days, garden parties, or evenings on the balcony. The durable canvas and iconic Paulaner logo provide comfort and a genuine Bavarian atmosphere. Just take a seat, breathe deeply, and enjoy the evening in good company.

€39.90*

barbecue apron

Paulaner barbecue apron - style and function for your BBQ moments!With the Paulaner barbecue apron, every barbecue party becomes an event! The robust apron protects you from unwanted splashes, while the iconic Paulaner design perfects your look at the barbecue. Practical, durable and comfortable - so you have full freedom of movement to show off your barbecue skills. Whether for a big barbecue with friends or a relaxed BBQ in the garden, this apron will make you the star of the grill. Indispensable for all barbecue fans and Paulaner lovers!

€19.90*

Gift ideas

Paulaner keychain with beer mug, #PAULANER lettering and pretzel as charms, isolated on white background

Key fob

Paulaner key ring - practical, funny and always with you! The Paulaner key ring is your daily companion with that certain something. Its original design and high-quality details make it the perfect accessory for real Paulaner fans. Whether as a lucky charm or a practical little helper - this key ring not only keeps your keys tidy, but also puts a smile on your face. A little highlight for everyday life and a great gift idea for any beer lover.

€9.90*

Cap

Paulaner cap—striking 3D embroidery for your look! Sporty, modern, and timeless: the Paulaner cap with high-quality 3D embroidery adds character to your outfit. The logo gives it a clear accent that immediately catches the eye. Thanks to breathable material and an adjustable closure, the cap fits comfortably—whether you're meeting friends, at a festival, or in a beer garden.

€14.90*

White sock with embroidered Paulaner beer bottle motif.

“Hellbier” socks

Größe: 37

“Hellbier” socks – for all true fans, from head to toe! These socks are the perfect accessory for all who like to show their love of Munich Hell in a subtle but charming way. With a small embroidered Hellbier bottle on each sock, they make a witty statement that gives any outfit a certain little extra. White socks are true classics, and go with almost anything – casually with jeans, or simply as part of a relaxed, leisurely look. Available in two standard sizes, they also make the ideal, humorous gift for Paulaner fans.

€9.90*

Dice cup set

Dice cup set – for fun-filled games nights! Ideal for all those who appreciate convivial and sociable gatherings. This dice cup set with its high-quality leather cup and five wooden dice is perfect for playing games together in the living room, garden, or while out and about with friends. Simple let the dice roll and enjoy an entertaining evening in good company – every round will be an experience.

€9.99*

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Junge Frau prostet mit einem großen Bierkrug Paulaner Bier im Freien, im Hintergrund unterhalten sich zwei Männer.

Fan favorites

Paulaner wall-mounted bottle opener shaped like a beer bottle with Münchner Hell label

Wall bottle opener

Wall-mounted bottle opener - stylish, practical, always ready for use! Wall-mounted bottle opener in light beer bottle design combines functionality with Bavarian charm. Made from high-quality wood, it is not only a practical helper, but also a real eye-catcher - whether in the kitchen, bar or party room. Thanks to its fixed wall mounting, it is always in place and ready for use when the next convivial moment calls. Cheers! Translated with DeepL.com (free version)

€24.90*

Blue street sign with white lettering "Paulanergarten" and white border, isolated on white background

PAULANERGARTEN street sign

Paulanergarten street sign – bring Bavarian attitude to your garden! With the retro-style Paulanergarten street sign, you can give your outdoor area an air of Bavarian conviviality. Whether you fix it to the fence, over your barbecue or on the terrace – this robust steel sign will create an instantaneous beer garden atmosphere. In Bavaria, beer gardens are not just somewhere to eat and drink, but an integral part of Bavarian culture, where people come to meet friends and enjoy life. Beer gardens combine tradition and sociability – a feeling that you can bring to your home with this sign.

€19.90*

Paulaner Gold Gaudiknopf without Gift Box

Gaudiknopf Pin-Set old brass

Gaudiknopf pin - tradition meets style! The original Paulaner Gaudiknopf is more than just a pin: with the embossed Paulaner thaler and the iconic beer mug design, you can show off your passion for beer in a charming way. Perfect for Oktoberfest, club evenings or simply as a stylish statement in everyday life!

€12.90*

barbecue apron

Paulaner barbecue apron - style and function for your BBQ moments!With the Paulaner barbecue apron, every barbecue party becomes an event! The robust apron protects you from unwanted splashes, while the iconic Paulaner design perfects your look at the barbecue. Practical, durable and comfortable - so you have full freedom of movement to show off your barbecue skills. Whether for a big barbecue with friends or a relaxed BBQ in the garden, this apron will make you the star of the grill. Indispensable for all barbecue fans and Paulaner lovers!

€19.90*

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